Wineries lead the way to cost effective event sharing

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We're excited to report that the wine industry is the latest business segment to embrace dotCal,our Internet-based calendar communications service, which offers a solution to event publishing and invitation needs. In recent months a number of wineries have begun using the platform, looking to enhance communications with their customers and entice these wine lovers to attend their various tasting events

In addition to utilizing online calendar system to post and share event information, wineries are using dotCal as a gateway to posting information and events to their Facebook pages and Twitter accounts without having to log in to each individual site. This saves time and resources. Itís social media, made easy in just one click.

Here's the experience of one dotCal enthusiast:

"The dotCal platform allows Domaine Serene to communicate directly with our supporters and further involve them in our events and happenings,î said Allan Carter, vice president of sales and marketing for Domaine Serene. ìVery easy to update and manage, the program is a hassle-free investment that helps us to draw in more visitors and ultimately enhance the customerís experiencewith our wines."

In addition to Domaine Serene, dotCal.com (dotCal) is working with a variety of other Northwest-based wineries to help them enhance their marketing and communication strategies not only for their wine tasting events, but also winemaker dinners, updates to tasting hours and other events.

Wineries currently subscribing to dotCal include:

• Domaine Serene
• Stoller Vineyards
• The Four Graces Winery
• Archery Summit
• DePonte Cellars
• Patton Valley Vineyards
• Vista Hills Vineyared
• Lemelson Vineyards
• Torii Mor Winery
• Organic Nation Pure Spirits
• Cooper Mountain Wine
• Chehalem Wines
• Canas Feast Winery
• Dundee Hills Ava
   

Similar to RSS and other publishing programs, dotCal enables businesses, nonprofit organizations and individuals to share and publish a variety of time-relevant information that can be accessed across numerous online calendar platforms. Because dotCal is standards based, it is compatible with most calendar programs, including Google Calendar, Microsoft Outlook, Apple iCal, Yahoo! Calendar and Mozilla Thunderbird, as well as many mobile phone calendars, including the iPhone.

Individual user subscriptions are free, with monthly business and nonprofit subscriptions starting at $29.